At a time of reduced budgets, IntelliClear has developed four stand-alone project packages specifically geared to research with businesses or consumers in the USA and Canada, so as to offer our clients: 1) Essential intelligence; 2) Economic value; 3) Predictable price; and 4) A short timeframe.
Online Survey
- Sample Size: N=200
- Research Length: T=15 minutes
- Turnaround Time (start-to-finish): 4 weeks
- Deliverables: In-depth Executive-level PowerPoint deliverable; Excel banner book
- Design & Screening: Screening to ensure market representativeness and to meet special quotas – to as low as 20% incidence
- Execution & Analysis: Analysis of up to 4 sub-groups or segments of interest
- Price for Research with SMB Decision Makers: $33,500
- Price for Research with Consumers and Households: $29,000
In-depth Interviews
- Sample Size: N=20
- Research Length: T=30 minutes
- Turnaround Time (start-to-finish): 4-5 weeks
- Deliverables: In-depth Executive-level PowerPoint deliverable; individual interview write-ups
- Design & Screening: Screening to ensure relevant and knowledgeable interviewees
- Execution & Analysis: All interviews conducted by IntelliClear principals
- Price for Research with SMB Decision Makers: $25,000; $28,000 for large enterprise decision makers
- Price for Research with Consumers and Households: $23,000
Focus Groups
- Sample Size: N=4 groups x 7-8 participants/Group average; two U.S. or Canadian cities with two groups in each city
- Research Length: T=2 hours per group
- Turnaround Time (start-to-finish): 4-5 weeks
- Deliverables: In-depth Executive-level PowerPoint deliverable; MP3 and DVD discs
- Design & Screening: Screening to ensure market representativeness; Session design to achieve robustness and bring elements of ethnographics
- Execution & Analysis: Moderation always by IntelliClear principals
- Price for Research with SMB Decision Makers: $37,000
- Price for Research with Consumers and Households: $32,500
Virtual Panel
- Sample Size: N=200 x 4 surveys (“waves”) in 12 months (e.g., quarterly)
- Research Length: T=15 minutes per survey
- Turnaround Time (start-to-finish): 6-7 weeks for the first survey; 2-3 weeks for subsequent surveys
- Deliverables: After each Survey “wave”: In-depth Executive-level PowerPoint deliverable; Excel banner book
- Design & Screening: Panel screening, development and maintenance to guarantee size and ensure continued market representativeness over the years
- Execution & Analysis: Analysis of up to 4 sub-groups or segments of interest – can be same or different in each wave
- Price for Research with SMB Decision Makers: $122,000 for year one; $96,500 for each subsequent year
- Price for Research with Consumers and Households: $79,000 for year one; $67,000 for each subsequent year